Support Your Sector with Limited-Edition Scotch T-Shirts at the
Royal Highland Show 2025
Visitors to this year’s Royal Highland Show are encouraged to stop
by the T-SHED at the Quality Meat Scotland (QMS) stand to snap up a brand-new
limited-edition Scotch t-shirt – a bold way to show pride in Scotland’s
world-class red meat industry while supporting a worthy cause.
On sale exclusively at the QMS stand in the T-SHED from Thursday
19 to Sunday 22 June, the high-quality cotton t-shirts come in a range of adult
and kids sizes and are priced at £5.00, with all proceeds going to RSABI, the
charity supporting people in Scottish agriculture.
Proudly featuring the message: “Scotch – only ever born and reared
in Scotland. When you know, you know.”, the 2025 design ties into QMS’s ongoing
marketing campaign which reinforces the integrity, provenance, and quality
behind Scotch Beef, Scotch Lamb and Specially Selected Pork.
Each t-shirt also includes a discreet ‘25’ detail to mark the
year, making them a unique and collectable item for supporters of the industry.
This year’s t-shirt also features a larger graphic ‘vintage-style’ design on
the back with more simplistic detail on the front, keeping them on-trend and
versatile for wearing throughout the year.
Kate Rowell, Chair of QMS, said: “These t-shirts are a simple but
powerful way for people to show their pride in Scotch red meat. They represent
everything we value – traceability, authenticity, and community. And with every
penny going to support RSABI’s brilliant work, they also show the spirit of
giving back that runs right through our industry.
“It is always a joy to see everyone out and about, wearing their
t-shirt with pride and we’d love to know what you think about this year’s cool
new look!”
Pauline Macmillan, Head of Fundraising at RSABI said “We are
really grateful to QMS for supporting RSABI through this exclusive t-shirt
initiative. Funds raised will support the vital work we do to help individuals
across Scottish agriculture and ensures that those working in our industry
receive the support they deserve.”
Whether you’re a farmer, foodie, or just proud to back local
produce, don’t miss the chance to wear your support and take home a piece of
the show.
Follow @qmscotland on social media for more updates and live
highlights from the event.
